DoubleTree by Hilton Varna on Bulgaria Coast Opens to Guests
DoubleTree by Hilton Varna-Golden Sands, the first global hotel brand to enter Bulgaria's Black Sea coast, has officially opened its doors to guests just as the summer season kicks off. "We hope that this first DoubleTree by Hilton hotel open and welcoming guests in Bulgaria will lead to continued and fast-growing popularity of our upscale, full-service hotel offerings across the region and around the world," Rob Palleschi, global head, DoubleTree by Hilton, said at a press conference in Sofia on Wednesday. Bulgaria's Black Sea coast, though a popular summertime leisure destination, has seen scarce penetration of global hotel brands. Palleschi however believes that it has developed significantly and is now in a position to attract a global brand. Tetrareal AD, a company dealing with tourist services, hotel management, and real estate, signed last year franchise agreements with Hilton Worldwide for two Hilton-branded hotels in the Golden Sands resort – the DoubleTree by Hilton Varna, and the Hilton Varna, which is to be opened in a year. The hotels are Hilton's first properties in Bulgaria outside the capital Sofia. The DoubleTree by Hilton Varna – Golden Sands is located 20 minutes from Varna, Bulgaria's third largest city, and 30 minutes from Varna International Airport. Situated between the ancient, protected forests of Golden Sands National Park and the beautiful Black Sea beaches of the resort, the hotel promises guests a relaxing, summer leisure time, richly wooded forest walks, sandy golden beaches and clear blue waters. It features 196 newly renovated guest rooms and suites. Guests of this latest DoubleTree by Hilton destination will enjoy the characteristic qualities found at the brand's more than 250 locations around the world, including the legendary chocolate chip cookie presented to every guest at check-in.
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